Paid

PeakFeed

PeakFeed is a powerful tool for social media marketing that uses techniques to discover what information about you is popular on Twitter and how it can be leveraged for targeted marketing and public relations purposes. The tool builds a catalog of content based on popularity and generates several summary statistics, like the top topics, most mentioned authors, the keywords with the highest weights, and so on. It also measures how influential each person or organization is by taking into account their frequency of tweets and the size of the audience.

These results are combined into a hierarchical list that is related to each other in some way. This analysis can be spread into an informative graph and a recommender engine which suggest taking further steps. Add tags, search queries with filters, save to favorites, see campaign timeline, and do much more with this tool. All in all, PeakFeed is a great platform that you can consider among its alternatives.

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PeakFeed Alternatives

#1 Supernewsroom

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Supernewsroom is a web-based content management system designed to serve newsrooms. The platform is created to support communications for multiple entities with diverse editorial policies and delivery schedules. As a volunteer project with minimal commercial incentive, the developers focused on reliability, usability, and creativity.

Highlighting features include campaign management, automatic newsletter subscription, custom stylesheets, group communications, built-in links to additional online tools, unlimited RSS feeds, secure client portal, pre-release updates, automated publishing to several locations, and more. After your news or story is published, you can see where and how it looks on Google News. The built-in e-mail editor can be used to send the press release out.

A great feature of this tool is that the story backlinks are also posted on multiple popular publishing and news platforms that boost website SEO and grow your media partner lists. The tag search feature lets you find the best-matched journalists from online newspapers or magazines from all around the world. All in all, Supernewsroom is a great platform that you can consider among its alternatives.

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#2 PitchEngine

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PitchEngine is a news marketing and public relations platform that provides organizations the ability to launch or renew products, business models, projects, partnerships, campaigns, and services. It gives individuals and teams the ability to rapidly iterate on ideas, plan campaigns, share ideas and progress with others, track their efforts, collaborate on strategy, make trade-offs, communicate their work, measure success, and demonstrate results. PitchEngine allows anyone to build their own idea repository and pitch page for public sharing.

With this tool, you can build a tailored press release with the team members that are available to join creators like you. Upload content, add customized layouts and themes to match your content style. Its APIs enable partners to connect PitchEngine to other apps, analytics platforms, services, or external repositories. Moreover, it also supports markdown syntax for storing documents and other rich media assets in its database. All in all, PitchEngine is a great platform that you can consider among its alternatives.

#3 SMAudience

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SMAudience is a brand analytics tool that allows marketers to explore the purchasing and behavioral characteristics of users who engage with branded content online. By using this tool, brands can achieve results similar to their offline market-testing investment while demonstrating strong sustainability by aligning social and offline research investments. With this tool, you can easily make cost attributes to the touchpoints in a customer’s whole shop journey.

This data helps you tailor targeted ads to maximize marketing ROI. You can apply the what-if scenario from the dashboard to determine your optimal spending amount. Moreover, you can also find new sales channels and spread the word about your brand. Other notable features include researching which products consumers want, which brand is attracting, user evaluation, etc. Ad spending and revenue are allocated based on digital activities, content consumption, both paid and organic. All in all, SMAudience is a great platform that you can consider among its alternatives.

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#4 Meltwater News

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Meltwater News is a social media monitoring and marketing platform that provides marketers with a comprehensive view of all public communications. You get a view from platforms like broadcast, e-mail, blog, Twitter, RSS feeds, online forums, surveys, tweets, wall posts, articles, live feeds, books, pictures, etc.

Meltwater collects data from hundreds of sources, including 30 million articles from 20,000 publications in the world’s top newspapers, magazines, websites, TV stations, radio stations, publishers, and portals. The content collected spans nearly 150 countries and 200 languages. This allows you to analyze any publication or piece of content in real-time or by searching by topic, language, date, etc.

The website displays daily statistics about readership, impact, views, reactions, engagements, keywords, phrases, page views, etc. You also have the ability to filter search results by specific sources or keywords. Get contextual insight into individual messages by their topical links and trending stories. Major use cases include public relations, social media management, engagement, ad targeting, brand reach, and brand management. All in all, Meltwater News is a great platform that you can consider among its alternatives.

#5 Mynewsdesk

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Mynewsdesk is an all-in-one brand newsroom and multimedia public relations platform, where companies can set up newsrooms to publish and distribute their content, simultaneously publishing it on social media or embedding the newsroom to their own site. In addition to managing communications, businesses also get a comprehensive overview of all relevant activity across social media channels. This helps companies measure the performance of their own campaigns.

The tool uses artificial intelligence and deep learning algorithms to help you analyze millions of messages and find topics that resonate with your audience. Using machine learning, the stories are then ranked according to how well they fit into their industry or market segment. By connecting these findings to other key indicators such as topic engagement, comments, sharing, hashtags, geography, keywords, etc., Mynewsdesk is able to assess which content should be amplified across social media channels. All in all, Mynewsdesk is a great platform that you can consider among its alternatives.

#6 Q4 Web

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Q4 Web is a communications and intelligence solution for PR teams, fund managers, and investors. The service generates thousands of posts per month. Each post includes news from your company’s blog, social media, relevant documents, and contact information. Posts are automatically curated to create content that will appeal to the target audience.

An event planner enables you to set up any events such as conference calls, press releases, presentations, and so on. You can even upload an agenda for each event. Its huge portfolio of investors empowers you to engage with the right persons, make a curated shareholder base, and measure your influence.

If you want to keep your target audience up to date with what you are doing, then this is the tool for you. As well as being able to broadcast these events through social media Q4 Web also makes it easy to embed live blogging directly onto your company’s website. Your audience can click on any link within a post and see all the news at once. A business card feature enables you to insert contact details from the web. All in all, Q4 Web is a great platform that you can consider among its alternatives.

#7 Socialight.io

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Socialight.io provides deep-learning-based sentiment analysis and content creation using advanced Natural Language Processing models. These models are trained on large volumes of user-generated social media data. The content created by this platform can be published to third-party sites, sold to clients, or integrated into other services. The goal is to revolutionize content creation for brands, marketers, and developers.

Socialight has analyzed billions of messages across tens of thousands of publically available channels and powered popular applications to create a multi-dimensional picture of what your audience is posting or talking about. All in all, Socialight.io is a great platform that you can consider among its alternatives.

#8 Kuku Analytics

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Kuku Analytics is a modular set of tools that offers the opportunity to analytically evaluate how social media affects business goals and company success. It combines sophisticated visualization, charting, analysis, and more into a powerful data analysis tool. Marketers and managers can get valuable insights to explore how Social Media performs against company goals.

The framework allows marketers to focus on understanding what drives their customers to click on links, download or like specific posts, what increases conversions, which ones help your sales team sell more products, etc. The powerful dashboard offers deep performance metrics to let you see channel growth and understand what strategy must be applied to grow further.

Highlighting features include link-driven reports and interactive charts to provide data-driven answers to important questions, stress tests for Twitter analytics that show if your campaign results are in line with expected outcomes, detailed analytics on different channels such as LinkedIn, Pinterest, Facebook, Twitter, etc. and engagement rate on channels.

#9 Echosec

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Echosec is a cloud-based threat intelligence platform for large enterprises, aims to increase their understanding of threats and provide greater transparency into threats faced by networks. It takes advantage of cloud computing to enable dynamic interactions between its data sets and real-time information sources. The core capabilities of Echosec are flexible query matching, automation, advanced analytics, collaboration, visualization, data fusion, security. It’s designed for companies that use public cloud computing as part of their technology infrastructure.

The platform offers tools that can be used in any type of organization to enable dynamic responses to real-time security events. Filter the results to find key information with its diverse data coverage so that you can be sure no post is skipped. It provides a single point of access to the widest range of OSINT data available. All in all, Echosec is a great platform that you can consider among its alternatives.

#10 IT Database

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IT database is a public relation management software, which includes basic functions of IT management such as collection, reporting, querying, and importing and exporting data from/to files. The user front-end has features to save data and create query forms for data analysis. You can create curated content based on your personalized taste with this platform. All in all, the IT database is a great platform that you can consider among its alternatives.

#11 PinTip

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PinTip is a platform that allows you to identify each other’s locations using location-based alerts. You can register your identity, which is linked to your social media profiles. You can pin a random location and set a tip for that place. Whenever you pass by from that location, it will alert your followers as well as alert you about the passersby.

The more you tip people, the more followers you will have on social media. This can also work for people who want to expand their business approach and engagement via social marketing. In addition, the registered users are presented with suggested tags for specific locations in order to make identifying friends and family members easier. All in all, PinTip is a great platform that you can consider among its alternatives.