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#1 HubSpot Marketing

Paid
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HubSpot Marketing is a modern platform that brings all of your marketing efforts together and helps your team increase traffic and conversation. It offers a simple drag and drops functionality to design and modify a stunning website without asking your IT team.

With the help of this platform, you can easily create attractive and highly personalized leading pages for your companies and distribute both static and dynamic HTML messages which can invoke the response you expect. To ensure that all your data are taken into account, the platform will help you to design workflow as you need them, prepare and format content for publishing and integrate information from another system.

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#2 Channel Factory

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Channel Factory is global technology helping you to maximize the performance efficiency and contextual suitability of multiple marketing campaigns on YouTube and other platforms, including Google Ads or DV360. It is designed to meet the needs of advertisers by offering the standard IAB category lists or highly customized content in more than 36 languages that makes them independent from language restrictions. The key feature of this platform is it runs 28% of brand marketing campaigns on one of the most-watched YouTube contents like children’s cartoons, new technology videos, and many others.

Channel Factory determines the type of your content that makes the most sense of your brand by thinking about the audience’s taste. It contains one of the modern marketing experts available 24/5 for you, offering guidelines about your brand advertisements and nullifying any themes that may be harmful to your brand.

#3 Peer39 Brand Suitability

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Peer39 Brand Suitability is software that is created to provide a common understanding around brand safety and suitability, helping strong organizations to operate their marketing campaigns with more confidence. The key feature of this software is, it works as YouTube audience development and management platform, helping the brands and marketers to grow their views and subscribers without using any third-party source.

Peer39 Brand Suitability facilitates the advertiser with its efficient strategies to upload videos in peak hours, connecting brands with one of the top influencers, YouTube SEO, powerful monitoring of views, and engagement analytics across various social media platforms like Facebook, Twitter, and many others. It unleashes your video marketing potential and creates a loyal audience of consumers, keeping your business on a productive track.

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#4 Awario

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Awario is a simple yet powerful social media monitoring and listening software solution designed to help individuals and businesses discover true conversations about their brands, services, or products to monitor the discussions easily, know prevailing sentiments, and monitor the trends. It helps collect and analyze the data to create highly actionable insights they need to enhance their products or performance, attract more customers worldwide, and enhance their image.

Unlike most other similar tools, this one doesn’t source its information from any 3rd-party data providers. It leverages powerful crawlers that easily scan and scour up to 13 billion web pages daily that deliver users vast coverage and instant updates whenever there is mention of their brand, service, or product anywhere on the Web and social media. Awario also includes core features such as non-stop monitoring, multiple language support, email alters, mobile access and functionality, powerful analytics, dashboard and organize the discussion, etc. Starter, Pro, and Enterprise are three different price plans for the solution; each has its own cost and benefits.

#5 WEBFX

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WEBFX is the fastest-growing digital marketing solution that allows you to get ahead of your competition and start earning more sales, leads, and revenue. It is known as a more trusted digital marketing platform used by thousands of users around the world to get more revenue and progress. The best thing about this solution is that it integrates with most of the leading digital marketing tools and services that enhance its efficiency and features.

Its digital marketing experts have put together thousands of digital marketing campaigns for businesses looking to enhance leads, transactions, as well as qualified website traffic. WEBFX is also best for startup businesses that provide a comprehensive guide to grow online leads, calls as well as revenue.

#6 Social Champ

Freemium
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Social Champ is an all-in-one social media management designed to help users manage all their social media-related tasks such as performance analysis, post scheduling, content management, etc. The software provides users with a single and unified solution to manage all their social media accounts. This is an all-in-one tool to easily manage, facilitate, and direct all social media efforts. From scheduling content on different channels to reach out to your followers to apply your social media marketing strategies, it speeds them all up, saving you time and effort that you can utilize somewhere else.

This tool is also helpful when you need to create your content, and with a single click, it will be posted on all your social media profiles. The software integrates with almost all the major social media platforms such as Facebook, Twitter, Pinterest, Instagram, LinkedIn, etc. Through this, you also have a tool to repeat your posts automatically, as you need to dig old posts and scour your account’s history to discover the post you want to be repeated. There is also a list of a core feature that makes it better than others.

#7 Social Aider

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Social Aider is an affordable, user-friendly social media management tool that helps businesses enhance their marketing campaigns. It is an alternative to Social Blade and offers lots of new features that make it better than others. This tool makes it easy for users to schedule their updates and automate their posts that ensure their social media presence remains active. With this comprehensive tool, users can easily find new content, enabling them to schedule their social accounts instantly. Aside from text, it also allows its users to schedule videos and images to go with their posts for visualization.

Social Aider also comes with the hashtag suggestion feature that provides users with significant hashtags while making their posts and content more related and effortlessly accessible. For posts that your audience love, you can re-post them with ease using its rescheduling button. You have a list of influencers and bloggers whose content you love to share. With the help of this tool, you no longer have to take go to their websites manually. You need to copy the links to their content and post them on channels. It also comes with an RSS Import feature that collects all your favorite posts and schedules them based on your preference.

#8 Socialinsider

Freemium
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Socialinsider is a powerful social media management software solution designed for digital marketing agencies, marketing professionals, and teams. The software allows its users to collect their competition’s social media analytics and drive insights into their strategies. It gathers all the social media analytics from the most popular platforms such as Facebook, Twitter, and Instagram to deliver a complete comparison between users and their competitors. With this solution, users now have a powerful tool that uses machine learning algorithms to determine the content and competition boosts to enhance sales.

This platform has made it easy and quick for the marketing team to know what their competitors are up to, what moves they are going to make, and how they aim to generate leads. Social media analytics, historical data, multi-profile comparison, promoted post-detection, and engagement reports are a few of its core features. Overall, Socialinsider is an excellent social marketing solution as compared to others.

#9 YouScan

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YouScan is the fastest growing social media monitoring solution developed to help businesses tune in to their customers’ online conversations. It gives you a smart solution to empower customer support, research, marketing, and PR professionals. It leverages image recognition technology for effective social media monitoring to provide you a bigger image of social media mentions. Its AI-powered data analysis gathers and analyzes photos related to your company or brand that identifies objects and settings in images to understand how customers relate to your brand.

With the help of this platform, you can even sort or filter data by location, demographics, and all the other similar information and automatically detect and analyze trends in real-time. It comes with comprehensive machine learning algorithms that help you easily categorize each piece of content as a charity, user-created content, and commerce. This platform features important social media listening features such as smart alerts, ML-powered analytics, and advanced level spam filters. It also helps streamline workflows, so you can easily set up rules for automation, communicate with unlimited users, and manage different access levels for your team members.

#10 Followerwonk

Free
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Followerwonk is a social media monitoring solution that allows users to collect and analyze information on Twitter users, determine trends in social networking tools, and expand their reach to widen their audience, increase their follower base, and forward their business goals. This comprehensive analytical platform helps businesses easily discover existing and potential followers, identify them by location, sentiments, who they follow, compare accounts, and more. With the help of these tools, businesses can engage brand influencers in their specific niches, build up relationships with friends and competing brands, and effectively optimize campaigns by matching activities that attract followers.

Followerwonk also makes it easy for users to visualize data and share their reports with just a single click. Compared to all the other similar software solutions, it is more powerful. It helps businesses go deeper into their Twitter data and find high-quality insights that help them drive their business forward. The solution is beneficial, especially in allowing users to soften their Twitter followers by region, identify potential brand influencers, widen their reach, and enhance engagement with their followers. There is also a list of core features that make it more interesting and enjoyable.

#11 Quintly

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Quintly is one of the most leading cloud-based social media management software specially designed to help businesses monitor their social media performance, set benchmarks, and optimize the reach of their strategies. With the help of this solution, users can benchmark their figures against their competitors and analyze them. It comes with more viable, effective plans and strategies. This software supports a simple setup highlighted by its very minimalist user interface allows most novice users to get acquainted with the system. Its social media tool supports data for almost all the major social media platforms such as Google+, Facebook, Twitter, Linked In, YouTube, Instagram, etc.

One of the best things about this software solution is that it integrates with all the social media platforms. It is easy to use and easy with all major features and functionalities. Its core features include centralized analytics, smart reporting, custom dashboard, overall metrics, key influencers, exporting options, custom care, chrome extension, blog analytics, etc. This software comes with powerful social media benchmarking tools that allow users to perform analytics on their own competitors.

#12 Locowise

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Locowise is a social media management software solution used by any company that uses social media channels for marketing. The solution is passionate about social media analytics and all the other major services that enhance their overall marketing campaigns. It enables businesses to have a better insight into their social media communities. The team behind this software is committed to giving businesses an unprecedented level of insight and understanding of their social media assets.

You can use its competitor benchmarking feature to peek at your competitors’ social numbers to know what worked best for them easily. It is loaded with more than 200 metrics, charts, and custom filters that enable you to use in-depth reports to deliver awesome results. Unlike most solutions, it also has a dashboard where you can easily access all features and tools without any limitation. Locowise the most prominent features such as unlimited custom reports, Facebook ad analytics, competitive benchmark content, hashtag analytics, post-labeling, post time optimization, campaign reporting, etc. There are three different plans; each plan has its own price and number of profiles.

#13 Infegy Atlas

Free
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Infegy Atlas is an all-in-one social media monitoring solution that helps you collect data from more than 300 million sources. It enables large businesses to extract information out of social media content to help make the right business decisions and address customer queries more effectively. This software is completely cloud-based and does not require any special server installations. Using this comprehensive tool, you can better understand your audience.

It is a lifestyle-based segmentation that divides people interested in your brand into multiple categories depending on their interests. Using this tool, you can design your social campaigns according to each segment to be very fruitful to your company. It has an attractive dashboard that gives you real-time results and creates reports instantly. One of the best things about this software solution is that it updates in seconds, so it offers you the latest results for your reports that allow you to easily and quickly find out the latest trends, hashtags, and keywords.

#14 Keyhole

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Keyhole is a hashtag analytic tool specially designed for those who want to create and viral their own hashtags. It has a simple yet easy-to-understand real-time dashboard where you can see how many people and posted with your hashtag, along with several retweets, impressions, and likes your campaigns are generating. Compared to Social Blade and all the other similar social monitoring platforms, it is different and offers all the helpful features. Use its dedicated influencers metrics to analyze and advocates talking about your hashtags. With this, you can easily filter influencers based on geo-location and keywords in their bios.

Reach out to influences to help boost engagement and increase your overall marketing ROI. You can also be able to sort influencers based on the exposure they generate and engagement levels. Keyhole is a comprehensive solution that also offers a brand monitoring system that instantly understands your audience’s feelings about your service or brand and competitors online. The solution helps you easily grasp any conversation and the sentiment around. Its AI algorithm ensures that you never miss any important conversation that delivers it right to your inbox. There is also a set of prominent features that makes it more interesting.

#15 TrueSocialMetrics

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TrueSocialMetrics is a leading social media analytics tool that helps you turn social insights into action. No login is required to connect a competitor’s social media page. You can directly compare your results against your competitors, analyze their posting strategies, social media campaigns, followers and learn the best strategies. It comes as the alternative to Social Blade and offers all the core features with some new tools, features, and services to deliver a more realistic experience. As compared to all the other similar platforms, it offers powerful, actionable metrics.

TrueSocialMetrics is really a powerful social media analytics tool as compared to the others. Conversation, applause, and amplification rates will help you measure the real active engagement of users with your social pages. Compare overall performance and economic value for all your social media accounts and find the best and effective social networks for your businesses. It is best for all sizes of businesses. Also, it helps you to identify the powerful social influencers for your organization and the most engaged users who can become your brand advocates. Easy to understand dashboard, trends analytics, engagement rates, industry standards, support almost all the major social media platforms, and free for everyone are core features of the social.

#16 Twitter Counter

Free
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Twitter Counter is a powerful Twitter tool that offers Twitter user statistics and leading services for Twitter Analytics. Its flagship analytics service gives you more than 10,000 customers unparalleled insights into Twitter marking tactics impact and success that help them easily achieve more with simple activities. This software is a solution that is specially designed for Twitter users only and contains almost all the major tools and services that make it better than others.

This tool tracks more than 300 million Twitter accounts. Many user stats are created daily and are divided into its ever-growing database of unique user statistics and trends that give you a unique opportunity to deliver valuable users and customers. It is also best for those who want to track their followers, find the best time to tweet, and increase followers. This platform is known as the most popular provider of Twitter stats and gets the most organic traffic of every service in its space, and delivers lots of opportunities to grow and serve an ever-increasing number of happy customers. Unlike most Analytic platforms, it also has a dashboard where you can access all features without any limitation.

#17 Social Status

Free
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Social Status is a best-in-class social media reporting and analytic solution that deliver insights through PowerPoint presentations. It offers you in-depth insights into your profiles and accounts, competitors, and influencers’ performances. It helps you with evaluating comments to your posts across different social media profiles. With this, you can also save time from analyzing your audience’s sentiments. To make sure your efforts are not for naught, you can utilize it to deliver information on the effectiveness of your content strategy.

The solution helps you track the performance of your posts, campaigns, and content pillars. Also, Social Status provides you with insights on a trend that matters; it notifies you instantly on things that matter to you for you to activate them and leverage them in your marketing efforts. The software also includes core features such as automated report generation, multi-channel reporting, tagging, insights, activity alerts, team collaboration, etc.

#18 Crimson Hexagon

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Crimson Hexagon is an all-in-one feature-rich social media analytics company that provides insights into the social audience to brands, agencies, and non-profit companies by analyzing big data. It has a collection of more than 500 billion social media posts in its data library that include content from popular social media platforms like Twitter, Facebook, and news websites. The software gives both social media analytics and tracking applications, Brands and companies interested in learning about the interest of their audience on multiple social media platforms that can use the solution to come up with customized solutions.

The company indexes and saves data in its own library accessible to clients on-demand; companies are not charged extra to use additional data. Instead, it’s made freely available. Crimson Hexagon is quite simple and easy-to-use software and offers an intuitive interface to access all features without any limitation. Its key feature includes social media analytics, industry reports, interest affinities, data library, conversation review, rebranding, account monitoring, etc. Crimson Hexagon also has a premium solution and has different price plans.

#19 NetBase

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NetBase is an online social media management software solution that focuses on social media marketing analytics. With the help of this tool, you can analyze millions of social media posts daily that help your brands deliver, real business value. It delivers the world’s deepest, fastest, and most accurate insights from social media to better marketing strategies for businesses. With a range of features, this software helps companies manage their brands and understand their customer to build a better and lasting relationship.

The best thing about this solution is that it utilizes state-of-the-art technologies that understand customer behavior and sentiments that businesses can utilize in their marketing strategies. As far as its reach is concerned, it has reached more than 99 countries and supports up to 42 different languages making it possible for successful localized or strategies. NetBase comes with a customizable dashboard that allows you to easily change its setting, add new things with its simple drag and drop feature. It also includes core features such as insightful data, superior client strategy, accurate data, global reach, simple navigation, etc.

#20 Simply Measured

Free
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Simply Measured is a social media management software that allows businesses to analyze social media activities such as conversations, competitor movements, and audiences across all the popular social media environments to derive real insights. It simplifies end-to-end analysis of all social network activities of its users, whether it’s paid, owned, or earned. Insights are derived from all the details gathered and then sent in exact formats set by its users, whether on the web, in dynamic excel reports, or in PowerPoint. The software is used by small businesses, large corporations, and all the companies in between.

Simply Measured’s core feature includes social media monitoring and research, social media analytics, all data in one place, competitor analysis, online reports, etc. It provides you with social media analytics to measure their social media performance and online campaigns etc. With this, you can promote and espouse a social philosophy that says all your account comes together to help you reach your business goals. Unlike others, it also has a dashboard where you access all features and tools. Overall, it is the best social media management tool as compared to the others.

#21 Frrole Scout

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Frrole Scout is a complete social intelligence tool. With the help of this solution, you can get a microscopic understanding of your audiences, whether they are on social media, your channel, and website. It also has an option that allows you to create audience segments using social IDs, email, and numbers. It comes as the alternative to Social Blade and offers all the core features with some new features and tools. Frrole Scout’s core feature includes a simple interface, easy-to-understand dashboard, notification, track complete statistics, track competitor sites, and much more.

Its Influencers Intelligence system allows you to understand which influencers can positively impact your site. With this, you can also reach a targeted audience around the world that makes it better than others. To enjoy its service, you need to sign up with complete details about your channel, website, or brand. After completing the registration processes, you need to choose one of three different price plans and enjoy its features without limitation.

#22 Vaizle

Paid
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Vaizle is a simple yet powerful social media analytics tool for startups and enterprises who need comprehensive, actionable insight into the simplest possible way their business is benchmarked against their previous performance and competitors. It is a complete analytic solution that gets your social media data interpreted into actionable tips that you can use daily to enhance your overall social media performance. The solution will give you daily insights across several variables in the form of graphs, numbers, charts, and daily tips. There is also a feature that enhances your social media strategy.

One of the best things about this site is that it has a simple dashboard and easy navigation that makes everything available on a single screen so that you don’t have to scroll all the time to find what you need. There is also an option that allows you to track competitor sites and channels that make it better. Vaizle also includes core features such as a range of free tools, enhance overall social media strategy, perform social media competitive analysis, intuitive interface, industry reports, personal social media analyst, and much more. It is a commercial solution and has different price plans; each plan has its features and cost.

#23 Social Blade

Free
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Social Blade is a leading website that helps you track social media statistics and analytics. The site notably tracks the YouTube platform, included with analytical information on Twitter, Instagram, Twitch, Mixer, Facebook, and Dailymotion. This platform functions as a third-party to the respective social media networks, with a search box where you just need to enter the username from YouTube, Facebook, Instagram, and other networks to get its statistics.

It gives all users access to its public database which is able to provide you with global analytics for content creators, brands, and live streamers. Whether you are looking up for a famous YouTube creator or Twitch streamer playing a specific game, this tool has got you covered. This platform also provides a chance for you to learn about how to start content creation, rank your content, and get a targeted audience.

#24 YouTube Realtime

Free
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YouTube Realtime is a platform that enables users to view their subscribers in real-time to stay updated. The platform helps the users in counting and viewing their subscribers as YouTube does not show the total exact subscriber of a YouTube channel or profile. Users just have to paste the link of their channel on this platform, and it will calculate it for them.

The platform, along with subscribers count, provides the number of videos that a channel or profile contains and the number of total views of those videos. Moreover, users can also see their subscribers increasing in real-time, which helps them in staying informed when they will achieve their new milestones.

#25 YouTube Revenue Calculator

Freemium
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YouTube Revenue Calculator is a platform that helps the users to get to know their estimated revenue from ads or selling their products. This online platform enables them to enter their monthly views and add the YouTube channel link for calculation.

After clicking the calculate income button, it will show the estimated revenue amount to the users. The platform calculates the revenue by calculating the number of ads, and people can see them on their channel. It calculates revenue based on the YouTubers’ CPM, more CPM, more revenue.

#26 Empire.Kred

Freemium
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Empire.Kred is a gaming platform that allows users to build their influence in real-time on social media platforms by playing this game. The players earn the platform’s currency, i.e., $Eaves by completing real-world social media missions or selling their shares to other players. They can also buy $Eaves from the platform’s shop through real money.

The player activates their portfolio with their usernames, and their price depends on their social networking and stock market activity. The player’s value on this platform enables them to increase activity on their social media platform, and this increased activity on these platforms will also increase the player’s shares.

#27 Audiense

Paid
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Audiense, formerly known as SocialBro, is a social marketing tool built on three core solutions: social insights, social market, and social advertising. This tool is intended to help businesses connect with their audience and discover, understand, attract, or encourage them to right action. With the help of this platform, businesses have a platform to identify their audience and their quality and gather high-quality social intelligence to drive their social strategies to success.

It comes with a plethora of social marketing and social advertising functionates. All these tools help users optimize their engagement with their customers, and prospective clients use audience insight, build audiences, and track their ROI for paid and earned media, to mention a few. Like Social Blade and all the other leading social management solutions, it also has a simple and customizable dashboard, where you can enjoy all features and tools without any limitation. Audiense core feature includes uncovering Twitter follower key details, find new followers, identify Twitter influencers, discover the best time to post, real-time states and integration with buffer apps, etc.

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